Investing in a stand at a trade show represents a considerable expense in terms of money and human resources. That's why you need to do everything you can to stand out and to reach the objectives set, if any. So, what do you need to do to be outstanding at your next trade show?

The organisation of a company event (convention, seminar, anniversary, kick-off, road show...) represents an important, and even considerable investment. Therefore, you need to use every available solution to ensure that your guests support your in-house business events to guarantee their success. Here is a quick check-list so you don't forget anything.

Planning a corporate event can be riddled with risks. Ideally, everything will come off without a hitch. However, it’s wise to think in advance about the main kinds of problems that may crop up along the way so that it is easier to avoid them. It would be too time-consuming to list all the potential issues associated with event planning. The important thing to know is that not all of them are insurmountable. This is why we are focusing on the five biggest mistakes to avoid so you can sidestep the major risks of event organizing.

An annual company meeting is a one-of-a-kind gathering that enables CEOs to meet with their staff outside the day-to-day business of the firm. CEOs have messages they want to convey to their employees. This is why annual company meetings require a multidisciplinary team, flawless organization and creativity.

An anniversary deserves to be celebrated! Whether your firm is a multinational corporation, a mid-sized company or a small business, a corporate anniversary party is a great event opportunity for employees and partners. It is also a great time to share your values, your achievements and your vision for the future. Here are seven rules to make this corporate event a success.